Hong Kong Integrated Oncology Centre

We were tasked with creating a brand identity guidelines to help Hong Kong Integrated Oncology Centre and Hong Kong Integrated Diagnostic Imaging Centre to establish their brand presence as the leading oncology and diagnostic centre in Hong Kong. We coupled bright, contemporary colours with simple design and engaging visuals to convey technological superiority and professional care. The brand identity guidelines includes stationery, marketing communications materials, digital and interior applications and staff attire.